Chip logo

5 Tips About Pride Month Merch You Need To Succeed on Sales this 2022

Pride Month has been celebrated every year since 1970 as a tribute to those involved in the Stonewall Riots. It is a date when everyone embraces who they are and lets everyone know it with a lot of style and colors! 

There are a lot of celebrations, parades, parties, and events that attract millions of people from all over the world. But, for those of you who were asking when is pride month 2022, you should know that it's during the whole month of June!

That's why you are just in the perfect time to start preparing your ecommerce store with meaningful and worthy merch that can attract many customers to use them during this date. 

Check out these tips to get started: 

1. Prepare your pride month calendar

Planning is the key to success. 

You can take advantage of many important events and holidays throughout the year to promote exceptionally customizable print-on-demand items that can easily have new innovative and creative designs. 

So, we recommend that you start creating a calendar for this celebration, defining which dates you will begin to publish your products, advertise the products on social media, and even create Facebook campaigns to promote them. 

This calendar will help you get your products seen more efficiently and reach the right market.  

2. Explore the possibilities

The possibilities are endless! 

It doesn't matter if you haven't previously created any design or uploaded any dropshipping items related to this celebration. The important thing is that you explore the market and try new techniques. 

Dare to try new products! For example, did you know that the POD catalog has customizable necklaces? Or sticker packs where you can add amazing quotes? 

Even if you have never tried this niche, you can dedicate a whole new category to this festivity and you will see that it can be successful! 

3. Include new merch

It's time to test new merchandise in your store. 

Here are some of our favorite POD products that can make a perfect match with pride month: 

Here are also some recommendations from dropshipping products that you must totally add to your store for celebrating pride month: 

4. Make it all about colors

During pride month, one of the essential things to keep in mind for your online store is to use as many colors as possible!

Don't be afraid to keep adding color to your pride month shirts. Think big, think rainbow, think messages with lots of brightness and optimism. 

After all, this date is all about love! 

5. Get deep into Ads 

The best way to promote your products is to advertise them on different channels or social networks. 

If you haven't had the opportunity to create campaigns on Facebook, Instagram, Pinterest, creating email campaigns, or even TikTok, this is an ideal opportunity to give it a try! 

Remember that hundreds of companies are trying to sell products similar to yours, but the way you communicate and promote your products can help you reach your potential market and achieve sales! 

Now that you have more tools to add Pride month themed products to your store, let's recap the most important aspects:

- Be friendly and fun 

- Choose lots of colors 

- Try new markets 

- Plan your communication strategy well 

- Try new products, both dropshipping and POD products

- Don't be afraid to experiment 

But most important of all, enjoy this month full of love and harmony. Finally, we wish you the best of success in your sales! 

Level up your store!

Get started
magnifiercross linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram