How to Prepare Your Chip Account for Google Shopping
Before registering a Google Ads account, make sure that your Chip store is set up and complies with Google’s requirements. Doing so not only ensures that your Google Shopping efforts will run smoothly but it also helps reduce the chance of your account getting suspended.
Go through our checklist to make sure your Chip account is ready for Google Shopping!
All collections, storefronts, and the navigation menu on your domain should have campaigns. Ensure none of these are empty.
Categorize campaigns clearly on the navigation menu and in collections (i.e. Hobbies, Jobs, Animals, etc.)
Use a consistent font, capitalization, and punctuation.
Domains must have at least two (2) collections on the homepage.
Use only complete designs - avoid cut-off designs and typography.
The collection’s CTA text color should be easily legible and highlighted with the banner background.
Campaign titles and details
Make sure there are no IP or trademark infringements on your campaign details and artwork. This is a crucial step.
Do not misuse capitalization on campaign titles, product descriptions, or ads. This will cause ads to be disapproved or your account suspended.
Do not use the following terminology or labels: “100% satisfaction guarantee” or any guarantees, “limited edition,” or “best-seller.”
Do not use stock keeping units (SKU) or model numbers.
Do not post fake reviews or ratings.
All campaigns must have added tags.
Check that hyperlinks are working correctly.
Optimize the important SEO keywords in your campaign title as it relates to your niches, products, or trends you’re following. You’re allowed a maximum of 150 characters for the campaign titles. Learn more about SEO here.
Any guarantees of safe and secure checkouts or payment methods on campaigns must be removed. Payment gateway logos should only be shown at the footer of every page.
Clear details and information must be provided for all promotions and discounts:
Applicable time frame: Specific start and end dates
Conditions: Eligible products, promo/discount qualification, etc.
Promo/discount reason, i.e. Christmas, Summer Flash Sale, etc.
Ensure that your promo/discount code and free shipping offer work correctly at all times.
Ensure that your social media pages have been added. To do so, follow these steps in your seller dashboard:
Go to Domains and find the domain for which you want to create a Google ad account
Click Details for that domain
Scroll to the Social media section to update the URLs
Click Save changes at the bottom
After you’ve added the URLs, you’ll automatically see the social media logos at the footer of your domain:
Showing Google that your business has legitimate information will assist in making your account go smoothly. To start, make sure your office address is up-to-date. From your seller dashboard: