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By Chip
January 7, 2022

The Dropshipping Guide: 2022 Marketing Calendar

Graphic showing a calendar

The holidays have finished, your sales reached the sky, and now you’re preparing for a well-deserved rest. 

Well, that might be the case for some people, but we all know you’re already preparing your marketing strategy for 2022. The ecommerce world never rests! That’s why we’ve prepared an ecommerce holiday calendar so you can start creating new, exciting designs; and checking out trending dropshipping products. 

So take notes, and give your 2022 a rocking start!

Ecommerce Holidays for Q1

Graphic showing ecommerce holidays for January, February and March

The first three months of the year have more activity than you believe. Make sure you update your designs for your print-on-demand products and do well-thought research about product trends related to the most important holidays. 

? Dates you shouldn’t miss 

  • New Year’s Day
  • Grammy Awards
  • Chinese New Year
  • Super Bowl 
  • Valentine’s Day
  • International Women’s Day
  • Oscars’ Night 

? What to Sell 

  • Event Days: Think about products that can be used for the event day. A popcorn maker sounds like the perfect gift for Oscars’ Night! 
  • Special Holidays: How about adding matching designs or lovely quotes for Valentine’s Day? And what about football-related products that any fan could enjoy during the Super Bowl?

Ecommerce Holidays for Q2

Graphic showing retail holidays for April, May, June

The second quarter of the year is filled with important dates you can join in by increasing your products catalog and improving your advertising strategies.

Take notes and consider all your possible audiences!

? Dates you shouldn’t miss: 

  • Mother’s Day
  • Father’s Day
  • Pride Month
  • National Pet Day

? What to Sell 

The queen and king of the home deserve trendy products. So do product research on time to add best-selling products for Moms and Dads

If you’re into the print-on-demand business, cute quotes for mom and dad jokes will work wonderfully. 

And, of course, don’t forget to add rainbows and unicorns for the LGBTQ+ community!

Ecommerce Holidays for Q3

Graphic showing retail holidays for July, August and September

You must think that July, August, and September are low in sales opportunities, but you can find gold if you dig well enough. We suggest you keep in mind the following holidays.

? Dates you shouldn’t miss: 

  • Independence Day
  • Back to School Season
  • First Day of Fall

? What to Sell 

  • Fall is the redecorate season for excellence, so think of home decor products and designs. 
  • During Back to School Season, although children need new clothing and school supplies, don’t forget about the parents! Making this season easy for working parents will work wonderfully for your sales. 

✍️ Pro Tip: Don’t add products for holidays that are not relevant to your business! For example, if most of your customers are from America, preparing your store for Independence Day is a must. Otherwise, you should ignore the holiday.

Ecommerce Holidays for Q4

Graphic showing ecommerce holidays for October, November and December

And here we are again! The last three months of the year are filled with important holidays and sale seasons you know already. But just in case you need, go grab a pencil!

? Dates you shouldn’t miss: 

  • Halloween 
  • Veterans Day
  • Thanksgiving
  • Black Friday / Cyber Monday
  • Christmas Eve
  • Christmas Day
  • New Year’s Eve

? What to Sell 

  • Costumes, comfortable clothing, toys, tech gadgets…name a product, you’ll need them all for gifting season! 

Are you ready for another successful year? 

Starting an ecommerce business and maintaining it is not an easy task, but when you have the right partner, you can achieve anything. 

We offer a wide range of print-on-demand products and keep updated our dropshipping catalog so you can easily add trendy products to your store.

Stay tuned for our seasonal selling guides, and enjoy a new year full of sales!

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