The Facebook Pixel helps you track visitors and sales that come from your Facebook ads. According to Facebook for Business, the pixel performs three of the following:
Once you've created your pixel, you're ready to add the Facebook pixel code to your Chip account.
Note: Per the new Facebook Conversion API, sellers will need to configure the Event ID parameter for every Facebook pixel. Head to the Event Details Parameters page in your Business Manager and select “Event ID” under parameters you want to set for this event.
Step 1: Locate your pixel ID on the right-hand column in the Events Manager section on the Business Manager.
Step 2: Log in to your Chip account > Domains > Details > Settings and insert your pixel ID into the corresponding box.
You can always override the default analytics setting for individual campaigns.
Step 1: Click on the product you want to add the Facebook pixel to in the “Dropship” dashboard.
Step 2: Insert the Facebook Pixel ID in the box titled “Facebook pixel” located on the right side under “Listings”.
Step 3: Press enter to save, and a “Pixels Updated!” green banner will tell you it’s done.
Step 1: Click on “Details” next to the desired campaign in the “Campaigns” dashboard.
Step 2: Then insert the Facebook Pixel ID in the box titled “Conversion Tracking” on the “Campaign Details” tab.
Congratulations! You’ve successfully implemented your Facebook Pixel into your Chip account.